Our Blog

Growing a blog. There are hundreds of ideas out there on how to grow your blog. This post is only 7 of our favorite ways to grow your blog, engage customers, and expand your business. Let’s get to it. 1) Get a handle on S.E.O. Most blogs will not see direct growth from S.E.O. (search engine optimization) right away. But without good S.E.O. you will have no chance of growing in the future. By starting with S.E.O. first, each article you write will find a home. Also by starting with S.E.O. first, the topic is more likely to show to

We all assume that we have put together this perfect business. We also assume our customers will love purchasing from us. Those are incorrect assumptions. We also think the checkout or sale process is easy for any potential customer to navigate. But is it actually easy?

Your customers are everything to your business. For many businesses word of mouth is very important. Reviews of your business are also important. They both need to be good. But it can be hard to achieve good reviews and referrals when your ideal customer is not well defined. Targeting the wrong customer makes them very hard to please. A persona will do exactly that.