Blog | Pacific Northwest Web Works
Would you buy from you

Would you buy from you? Shopping in your customer’s shoes.

We all assume that we have put together this perfect business. We also assume our customers will love purchasing from us. Those are incorrect assumptions. We also think the checkout or sale process is easy for any potential customer to navigate. But is it actually easy?

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Customer Personas

How well do you know your customers? – Defining a Persona

Your customers are everything to your business. For many businesses word of mouth is very important. Reviews of your business are also important. They both need to be good. But it can be hard to achieve good reviews and referrals when you ideal customer is not well defined. Targeting the wrong customer makes them very hard to please. A persona will do exactly that.

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The basics of a Facebook business page

So you have your new shinny Facebook page, fresh off the press. Now what do you do with it? Once the Facebook wizard is complete, more setup is still needed on the page. This includes the basics like business information and cover photos. Also the call to action section should also be setup.

Let’s get started and make your page stand out from the crowd.

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Spring Cleaning Tips

Spring Cleaning – Have you dusted your site?

Let me be the first to admit. Even our own sites have sometimes gone stagnant from time to time. Sometimes there is not enough time in the day to get everything done. As a small business owner it can be a lot of work running a business full time. Then there is family time, and the many many chores of life. Cleaning is one of them.

Spring break has come and gone, and most people should be back at work. Things should start to return to normal the lives of you and your employees. People are now looking forward to summer. The time is ripe to get your site ready for the summer traffic.

Many websites sit on the web without changes for years. Is yours one?

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Wordpress Logo

5 reasons to use WordPress for your site

WordPress is a powerful tool when it comes to building and running a website. With a few clicks you install WordPress and get your website up and running fast. There are some amazing benefits you get from the community supported website engine.

It is free

  • WordPress is completely open source and built by the community. There are no costs for the basic functionality. Even some of the basic plugins to enhance the functionality of the site are free.

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